The company that makes those well-known interlocking bricks began existence as a tiny workshop in Billund, Denmark. Master carpenter Ole Kirk Christiansen great son Godtfred Kirk Christiansen ran the organization, which quickly grew to be a top producer of plastic playthings. At the time, various customers maintained to stick with wooden or metal toys, and numerous Lego’s early on shipments were returned owed to poor product sales. However , the rand name soon adaptable and in 1949 bought a machine that could mass-produce different kinds of cheap toys. This allowed Lego to create 200 different types of toys – including baby rattles, cheap balls and toy tractors. Nevertheless , the company’s iconic Seglar bricks were not introduced till 1958.
In the 1970s, the company’s products became increasingly innovative, with the Unit Team series producing an element of physical accuracy to its establishes that would in the future evolve in the Technic tier. Lego also started merchandising its first human data, which might later evolve into the Minifigure design that appears in each and every Lego place today. The corporation began to branch out internationally in the late 60s, opening its earliest North American Profano production facility and developing a research and development team.
The ’80s were a particularly active decade for Lego, with the organization opening the first theme parks and introducing the wildly popular Ninjago path. Lego as well increased the educational capacities by offering a number of teaching assets. In the 1990s, the company experienced a downfall in revenue, which was partially caused by a move in design philosophy lego store sets that observed more emphasis on licensed perceptive property such as Star Wars and Winnie the Pooh, which will turned various fans away.